Graphic Design Interesting Experiment Shows How The Placement Of An Element Affects | Collection Chumbart™




Brazilian designer Nei Valente has come up with an intriguing design experiment titled ‘Thoughts on Position’ that studies the relationship between the placement of an element and its meaning. The objective was to find out if the same element can communicate different messages when placed in different positions.

In this experiment, Valente surveyed 288 participants with a series of questions divided into three categories:

  • Human Emotions
  • Social Perceptions
  • Everyday Situations

Basic shapes like circles and squares were placed in different positions and the participant had to answer questions like ‘Which one looks happier?’, ‘Which one looks afraid?’, ‘Which one looks richer?”, etc. The application of these concepts can be found in graphic design, UI/UX design, photography, cinematography, architecture, and more. Graphic and UI/UX designers use positioning to create visual hierarchy and draw the user’s attention to specific points. Photographers and cinematographers use placement and framing to evoke different emotions and perceptions about their subjects.

Check out the project below

Thoughts on Position: Design Experiment - 1
Thoughts on Position: Human Emotions
Thoughts on Position: Human Emotions - Who is afraid?
Thoughts on Position: Human Emotions - Who is the happiest?
Thoughts on Position: Human Emotions - Who is depressed?
Thoughts on Position: Human Emotions - Who is jealous?
Thoughts on Position: Human Emotions - Who is angry?
Thoughts on Position: Social Perception
Thoughts on Position: Social Perception - Who is the singer of the band?
Thoughts on Position: Social Perception - Who is the mother?
Thoughts on Position: Social Perception - Who is mean?
Thoughts on Position: Social Perception - Who is the prisoner?
Thoughts on Position: Social Perception - Who is the girl?
Thoughts on Position: Social Perception - Who is richer?


Thoughts on Position: Everyday Situations - Which door is the men's bathroom?
Thoughts on Position: Everyday Situations - Which one turns on the hot water in the shower?
Thoughts on Position: Everyday Situations - Which light shows that the elevator is going up?
Thoughts on Position: Everyday Situations - Which sauce is more spicey?
Thoughts on Position: Everyday Situations - Which side of the sign points to the exit?

Subscribe Our Newsletter



Related Post

0 Response to "Graphic Design Interesting Experiment Shows How The Placement Of An Element Affects | Collection Chumbart™"

Post a Comment